WHAT WE DO
Hyperlive creates unique, data-driven value for artists, record labels, music repositories, and rights-holders. By modelling a range of neurobiobehavioural responses to music in the population-at-large, we quantify musical engagement on a fundamental, multi-sensory level. Our algorithm can be used to predict the hit potential of new songs, develop sync/licensing opportunities, value copyright collections, and much more. Scroll down for some example data, check out our analysis of Justin Timberlake, or read about how accurately we predicted streams and sales performance of $1B-worth of hit songs.